Neil Bage at HUM London 2018
Our Behavioural Journey
At the Humans Under Management London 2018 conference, Neil Bage presented on the evolution of human behaviour and its implications for financial advisers.
The talk focused on understanding the complexities of human behaviour and how it impacts financial decision-making. Bage posed critical questions about whether advisers truly grasp the nuances of their clients’ behaviours and how to manage them effectively.
Key points from the talk include:
- The slow evolution of human decision-making processes and behaviours, highlighting the disconnect between knowledge and practical application.
- The importance of identifying clients’ behavioural anomalies to tailor approaches that resonate with their unique needs.
- How fear, particularly the fear of the unknown, significantly influences clients’ financial decisions.
- The role of technology in augmenting the adviser-client relationship, enhancing decision-making during turbulent times.
Watching this video will equip financial advisers with practical insights to better understand client behaviours, ultimately leading to stronger relationships and improved client outcomes.
